Google did not need to sponsor LeWeb3. It was mentioned by most of the speakers. Google is everywhere. It has become too powerful. One of the speakers even asked how many people did not use Google and only 4 (among 1,000) raised their hands. They were, by the way, employees of Yahoo! and Microsoft.

Jérémie Berrebi, from Zlio, also said something really interesting: Google sends them 80% of their web traffic. And LastMinute’s founder Brent Hoberman admitted that any company’s website’s position on Google is part of it value. Why? Because it gets traffic, so it becomes a source of money if you are really well placed.