Bots are becoming quite widespread, so it’s about time we start measuring their performance. Which are the most widely used metrics by the companies that are using this type of software agents to interact with their users? What KPIs are ...

French Banks on Social Media: BNP Paribas is best on Facebook, while Société Générale outperforms on Youtube

We have compared the French social media profiles of the Top 13 most successful banks of the financial industry regarding their assets’ volume. Facebook, Twitter, Youtube and Instagram are the main social networks considered on this report. The ...

Iran’s brands are the ones to most use Facebook

Did you know that Iran’s brands are the ones that most use Facebook? What about Bangladesh’ companies having the highest percentage of Instagram profiles? We have analyzed all brands included in Alianzo that have at least one social media from ...

2014-2015 Champions’ League: English teams rule on Social Media

Arsenal FC, Chelsea FC and Liverpool FC are the three English football teams that have played the 2014-2015 Champions League. According to Alianzo Rank’s algorithm, they also follow the best social media strategy and among them, Arsenal FC ranks the ...