The year is getting over so this is a good time to remember what happened on social networks. These are the main trends that we went through during 2015 and which do also mark the…
Can you imagine if a company owned e-mail?
If a company owned e-mail, you would probably have to pay for certain messages (if not for all), spam would not exist and you would periodically receive ad messages (if you had not a premium…
Zappos and Dell are the best examples of…
Last Wednesday, at a conference in Seville, I explained that one of the main advantages of social media is the viral marketing you can get if you are the first in doing something. The best…
How could Facebook make money
I am shocked every time somebody tells me he does not believe that Twitter or Facebook will ever make any money. You must be faithful, I answer. If you have millions of people who are…
What’s Google’s social networking strategy?
Google developed its own social network back in 2004, Orkut. Mainly as a test, as it never believed in this tool, even though it got quite popular in India and Brazil. Having the main search…
A traditional bank launches a P2P banking system…
P2P banking is booming in Spain. After Comunitae, comes CAN. What is special about this new offer is that it comes from a traditional savings bank. In a press release they explain that "financial relationships…
Is there a niche for a new dating…
Six years ago the spanish dating business was still open for new players. It was hard, as Match.com was already strong, but you could make it, as new people were constantly starting to use the…
The Internet (and social networks) are finally becoming…
Mobile Internet has been a neverending promise. Gurus started speculating about it becoming mainstream in 2000, when UMTS licences were auctioned in many European countries. Unfortunately, phones were not ready for intensive multimedia usage and…
Spanish becomes the first language on Netlog
Spanish is already the language with the most speakers on Netlog, the only European-wide social network. It has 41.9 million users and 8.1 have Spanish as their first language, right before English, French and Turkish.…