Arabic leaders cross their national borders on social media

Alianzo’s last report, centered on the social presence of international leaders, shows that two Arabic politicians from small countries have an audience that exceeds the Facebook population of their states of origin. It’s the case of Prime Minister of United ...

Bots are becoming quite widespread, so it’s about time we start measuring their performance. Which are the most widely used metrics by the companies that are using this type of software agents to interact with their users? What KPIs are ...