Dec 20, 2009
Jose A. del Moral
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In the social networking business there is no place for second players

Friendster was bought two weeks ago by Malaysian company MOL Global for, according to TechCrunch, $26.4 million. This price shows that, because of Metcalfe’s law, in social networking only the largest companies can stay. This means that the market is already overcrowded and some players have to step out of it.
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Dec 12, 2009
Jose A. del Moral
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EU governments should stop Facebook changing people’s privacy settings

facebook_privacyWhat Facebook is doing with privacy settings is not legal. According to EU regulation, you have to be asked if you want to share your personal data. This can not be a default setting, as Facebook is doing, so that most people won’t really notice that they are transforming their Facebook profile into a public blog.
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Oct 19, 2009
Jose A. del Moral

Friendster loses the Philippines

Friendster was the first social network to make some noise. But that was back in 2003, when the Democrat candidate John Kerry used it to get some donors. He got the money but not enough votes. Friendster got quite popular but it was not technically good enough to support this number of users and people started to get tired. So they moved to other networks. Mainly to MySpace.
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Oct 10, 2009
Jose A. del Moral
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Google rockets in India and Brazil, thanks to Orkut

ComScore, a leader in measuring the digital world released a study focusing on Google’s strong relative position in the two emerging Internet markets of India and Brazil. As background, Google Sites ranked as the most visited Internet property worldwide with 854 million unique visitors age 15 and older in July, an increase of 18-percent during the past year.
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Sep 5, 2009
Jose A. del Moral

CEO of Spain’s largest online newspaper gets hired by the main social network

koro_castellanoThis news is getting journalists really worried in Spain. Koro Castellano, the Madrid-born CEO of El Mundo, the main Spanish online newspaper, is leaving her job as she got hired by Tuenti, the main social network from Spain. This shows a clear change in the online business: news for social networks.
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Aug 27, 2009
Jose A. del Moral

Cultural differences affect social networks

In July O’Reilly organized a Community Leadership Summit in San José. It lasted for two days and around 200 community managers showed up. As it was organized as an unconference, I did myself lead one of the workshops. The subject: cultural differences and communities.
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Aug 25, 2009
Jose A. del Moral
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Facebook apps and fbFund

Facebook’s efforts to develop startups that use its apps are really smart. It has created a $10 million fund called fbFund which helps small entrepreneurs in their first steps. Besides a short funding (not more than 100K), they provide some office space and some asessment from IT and PR experts.
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Aug 22, 2009
Jose A. del Moral
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Addicted to Facebook

One of the results of my last trip to Silicon Valley is that I have become addicted to Facebook. Now I need to know what my Facebook friends are doing every time I connect my computer. It’s going to take me some time to get rid of this addiction…


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Aug 17, 2009
Jose A. del Moral

Changes in politics: from filling meetups to developing social networks

obamaDuring the Social Media and Politics program at Stanford we had the opportunity of listening to Will Bunnett, senior e-mail writer of the Obama4America campaign. He gave to us great insider information of what was going on behind the web sites created for the elections. You can summarize it in the following way: Winning elections is not any more about filling meetups and stadiums, but about developing active social networks in order to involve people.
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Aug 12, 2009
Jose A. del Moral

The Facebook Era

When I started working with social networks back in 2004, nobody really believed in them. Not even Google. Nevertheless, they have become mainstream. Almost all people under 25 are using them and older people are quickly signing up. Among all these networks, Facebook is clearly the leader and the fourth largest world site, which explains why Clara Shih’s new book is titled “The Facebook Era”.

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